top of page
WELCOME TO SKINGURU
by Dr. Leslie Baumann, MD

We want to help you become a Skin Guru with brand agnostic scientific information on skincare.



Stay tuned for more upcoming webinars. Follow Leslie Stafford Baumann on Linkedin to stay current on skincare science.
Upcoming Conferences
- Fri, Feb 21Hilton West Palm Beach
- Sat, Feb 01AMSPA 2020 - Aria Resort and Casino
Home: Events
Webinar Library
Skincare Library
Home: Video
Home: Skincare
Follow STS
Blog
Search


Could Your Medical Practice Use an Online Boost?
Having an online presence is a vital component of marketing any type of medical practice. In fact, a 2015 survey of 3,000 people ages 18...
Dr. Leslie Baumann
Jun 5, 20175 min read


Is Your Dermatology Practice Mobile Friendly?
Last year, more people used mobile devices than desktop browsers to search the internet for the first time ever, and this trend toward...
Dr. Leslie Baumann
May 29, 20173 min read


6 Tips for Optimizing the Way Your Dermatology Practice Uses Facebook
As any business of any type now knows, utilizing social media outlets like Facebook to get your name out there and promote your services...
Dr. Leslie Baumann
May 22, 20173 min read


How to Keep Patient Information Safe and Protect Your Practice’s Reputation
Technology can be both an extremely valuable tool for your dermatology practice and potentially problematic at the same time. Computer...
Dr. Leslie Baumann
May 15, 20174 min read


Dermatology Patients are Notoriously Noncompliant
In the United States, a staggering 3.8 billion prescriptions are written every year, yet over 50% of them are taken incorrectly or not at...
Dr. Leslie Baumann
May 8, 20174 min read


How to Lower Your Dermatology Practice’s Financial Risk
Dermatologists are somewhat limited in how many patients they can see in a day–it depends on how many exam rooms they have and how long...
Dr. Leslie Baumann
Apr 17, 20173 min read


How to Improve Patient Compliance by Combining Cosmeceutical and Prescription Treatments
As a dermatologist, you know just how important patient compliance is to successful patient outcomes, patient satisfaction and the...
Dr. Leslie Baumann
Apr 10, 20174 min read


Word-of-Mouth Referrals Are Still The Best Way To Grow Your Medical Practice
In today’s high-tech world, you have probably already integrated all sorts of exciting new procedures and technologies into your medical...
Dr. Leslie Baumann
Apr 7, 20176 min read


How Dermatologists Can Earn More in 2017
For dermatologists, the idea of increasing revenue can be a bit daunting, because that typically means finding a way to increase the...
Dr. Leslie Baumann
Feb 3, 20175 min read


3 Steps to Increasing Dermatology Practice Earnings and Efficiency
The goal of your dermatology practice is to first and foremost help your patients care for and improve their skin’s health and...
Dr. Leslie Baumann
Jan 4, 20173 min read


4 Biggest Mistakes Dermatologists Make in Monetizing Their Practices
Many dermatologists try to increase earnings by simply getting more patients into their exam rooms each day. However, this is a flawed...
Dr. Leslie Baumann
Dec 26, 20163 min read


Do Patients Judge Dermatologists Who Sell Products Harshly?
As a dermatologist, you’ve probably wrestled with the question of whether or not your patients want you to sell skincare products in your...
Dr. Leslie Baumann
Dec 21, 20163 min read


How to Increase Patient Compliance with Skincare Products
As much as you encourage your patients to follow their prescribed skincare regimens, noncompliance remains one of the largest...
Dr. Leslie Baumann
Oct 31, 20163 min read


How to Create a Budget for Your Practice
One of the keys to any successful business is creating, implementing and managing a budget. Although this process may take time and...
Dr. Leslie Baumann
Oct 24, 20164 min read


How an Online Retail Store Can Benefit Your Patients and Increase Your Income
Skincare retail is one of the most controversial topics in cosmetic dermatology, and it has been hotly debated for several decades....
Dr. Leslie Baumann
Oct 17, 20164 min read


10 Steps to Optimizing Retail in Your Dermatology Practice
As scientific technology advances in the world of skin research, the plethora of skincare options becomes more confusing to patients and...
Dr. Leslie Baumann
Sep 23, 201610 min read


How Dermatologist Earnings Vary
While the geographic location of a dermatology practice could certainly influence earnings, the bottom line is that you need to be able...
Dr. Leslie Baumann
Sep 16, 20162 min read


How to Increase Profitability for Your Dermatology Practice
Every dermatologist wants for their practice to be highly-regarded and effective, with a reputation for excellence in patient care. For...
Dr. Leslie Baumann
Sep 12, 20163 min read


How to See More Patients Per Exam Room Per Day
“How can I see more patients in a day?” This is a question that many dermatologists ask themselves- especially now that insurance...
Dr. Leslie Baumann
Sep 8, 20167 min read


Can a Skin Care Line Hurt a Dermatologist’s Reputation?
The U.S. skincare industry is set to reach $11 billion by 2018 (source), so it’s no wonder that increasingly more doctors are beginning...
Dr. Leslie Baumann
Sep 5, 20165 min read
Home: Blog2
Home: Contact

bottom of page